Based on the auto show that took place last weekend, it is easy to see why Dodge Viper is doomed, no matter how much the price will be dropped. The marketing of this car is non existent, apparently Chrysler execs still expect the car and incompetent dealers to do this part themselves.
Among the cars on display at the Dodge booth, there was not a single example of Dodge Viper on display. The way these shows work, local dealers are expected to contribute their cars and apparently none were willing. Of course a thought of bringing a display car directly from Dodge must have not crossed anyone's mind, thus, the flagship of Chrysler was fully MIA and Challenger, not even Hellcat was as good as it got.
This is quite a bit of contrast to +General Motors that had no issue with bringing their new C7 Z06 to the show, along with a number of base Stingrays that came from local dealers.
Of course this does not make Corvette and GM better choices but certainly explains a lot about Corvette vs Viper sales differences, with no praise going to Chrysler. Truly, shame on Chrysler and its Dodge brand.
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